PRIVACY POLICY

 

Effective Date: July 29, 2025
Company: LFB GESTÃO ESTRATÉGICA LTDA
Website: https://kodanik.tech
Contact: luis@kodanik.tech

1. Who We Are

Kodanik is a technical implementation company. We specialize in analytics infrastructure — including tracking, attribution, and dashboard systems — built for ecommerce brands. We operate asynchronously, without ongoing retainers or manual follow-up.

This site is owned and operated by:

LFB GESTÃO ESTRATÉGICA LTDA
CNPJ: 44.041.417/0001-78
Avenida Paulista, 302, Andar 1, Conjunto 10
Bela Vista – São Paulo/SP – CEP 01310-000
Email: luis@kodanik.tech

2. What Data We Collect

We collect limited data through this website for analytics and lead generation. This includes:

  • Form submissions: Name, email, company name, and any details you choose to include when booking a call or sending a message.

  • UTM parameters: Source and campaign data appended to URLs and stored in cookies or browser storage.

  • Analytics data: Page views, traffic source, location, and device info, via Google Analytics 4.

We do not collect payment data or sensitive identifiers.

3. Cookies and Tracking Tools

This site uses cookies to track performance and improve attribution accuracy. Specifically, we use:

  • Google Analytics 4 (GA4) — for behavior and event tracking

  • Google Tag Manager (GTM) — to manage tracking scripts

  • Meta Pixel — for ad attribution

  • UTM persistence — to store campaign source data across sessions

A cookie banner is displayed on first visit to inform you and provide consent controls.

4. How Your Data Is Used

Your data is used solely for:

  • Responding to form submissions

  • Booking and managing calls

  • Attribution analysis and funnel optimization

  • Internal decision-making (never third-party advertising)

We do not rent, sell, or share your data with external advertisers or data brokers.

5. Where Data Is Stored

Data collected on this site may be stored in:

  • Google Analytics (for aggregate performance data)

  • GoHighLevel (CRM) (for lead tagging and follow-up)

  • Google Workspace (for internal project organization)

All data is handled in accordance with applicable privacy standards and stored with secure access.

6. Data Retention and Deletion

We retain contact data for up to 12 months unless a deletion request is made earlier. You may:

  • Request access to your data

  • Request correction or deletion of your data

  • Request details on how your data was processed

To make any request, email luis@kodanik.tech. We respond within 7 business days.

7. Policy Updates

This Privacy Policy may be updated without notice. The latest version is always available at https://kodanik.tech/privacy-policy. Changes take effect immediately upon publication.

8. Contact

For questions about this policy or how your data is used, contact:
Luis Boani
Founder, Kodanik
Email: luis@kodanik.tech